A Look At Social Media Giant: Facebook

Billions of people and equal amount of posts and photos, countless likes, connections all around the world... Today we are talking about Facebook. Facebook is the most popular social media platform because almost everyone has their profile on that platform, or if they don’t have their profile there, then they have at least heard about it.

Should we use Facebook for Business?

No matter what’s your business, without good marketing, with all competition on the market, you will agree, it's hard to survive. Knowing you can promote yourself for free through Facebook, you won’t think twice to join. Facebook is most powerful tool you can use in business, primarily marketing purposes.

(Demo et al., 2020)

After joining this course, I found out that Instagram is more popular nowadays than Facebook. As someone who has profile on Facebook since 2008 and spend the most time on that platform, I could not believe that, but numbers don’t lie. Don’t get me wrong, I know that Facebook is still very powerful and it’s not going away any time soon. It is just interesting to see how new generations prefer getting their information.

Facebook for Wedding Planning business is in my opinion the most important.

As I said in my previous Assignments:

84% of couples have used “Help, I’m Getting Married” Facebook Group to get information for their wedding.

Millennial couples are my target market, as being millennial myself I know that Facebook is the place to look for groups regarding anything you could be interested in at given moment and you will be able to get information you are looking for very fast.

For example, I moved to Ireland just by getting information through Facebook group, I had all information’s I needed to make that big step.

(Why You Should Consider An Unplugged Wedding | Wedinspire, 2020)

It takes time to build big number of followers, but in the long run it's worth it. Through Facebook business page you can reach to high volume of people, build connections and earn their loyalty as customer. With that your income will increase.

Before you post content think about what you will say and what message are you sending out. Share all news related to your company, whether it's new product, company’s birthday or any other fun event it all could be reason to promote your brand.

In the next blog I will talk about You Tube.

Did you know that every minute, more than 500 hours of video are uploaded to YouTube?

See you in the next one!